3.1. Curiosidades

Curiosidad

 

¿Sabes qué deporte es el Lacrosse? Aquí tienes una pequeña explicación y un enlace para ver un video explicándolo.

Lacrosse is a team sport of Native American origin played using a small rubber ball and a long-handled stick called a crosse or lacrosse stick, mainly played in the United States and Canada. It is a contact sport which requires padding. The head of the lacrosse stick is strung with loose mesh designed to catch and hold the lacrosse ball. Offensively, the objective of the game is to score by shooting the ball into an opponent's goal, using the lacrosse stick to catch, carry, and pass the ball to do so. Defensively, the objective is to keep the opposing team from scoring and to dispossess them of the ball through the use of stick checking and body contact or positioning.

 

lacrosse

Imagen en Flickr de JustLacrosse.com bajo CC

Curiosidad

¿Estás interesado en los grandes avances médicos y farmaceúticos? ¿Has visitado algún museo o exposición relacionados? Te proponemos la visita virtual a uno de ellos y a que conozcas a su fundador, Sir Henry Wellcome.

History of Henry Wellcome


Sir Henry Wellcome (1853-1936), the founder of the Wellcome Trust, was one of the most fascinating men of his time. A businessman, collector and philanthropist, he was born in the American Wild West but ended his days as a knight of the British Realm. Henry was born in a frontier log cabin in Almond, Wisconsin. He had an interest in medicine and marketing. His first product, at the age of 16, was invisible ink. In 1880, Henry Wellcome established a pharmaceutical company, Burroughs Wellcome & Company, with his colleague Silas Mainville Burroughs. They introduced the selling of medicine in tablet form to England under the 1884 trademark "Tabloid"; previously medicines were sold mostly as powders or liquids. They also introduced direct marketing to doctors, giving them free samples

This company mastered modern techniques of advertising such as promotion, image and branding. The wealth that Wellcome's company brought him was invested in amassing an astonishing collection of historical objects, which at the time of his death was larger than that of many of Europe's most famous museums.


He also funded pioneering medical research. In his lifetime, scientists funded by Wellcome made great breakthroughs into understanding how our bodies work. After his death, Wellcome's will provided for the creation of the Wellcome Trust.
Text from Wikipedia and wellcome trust


Aquí tienes un link a la página de la fundación Wellcome y su museo en Londres.
Caso de estudio

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